How it works

1. Add your photo

For a regular place, choose a photo and enter @their name, your message and an amount of at least $2 USD. Complete payment in the same submission. Your photo appears on a heart page only after successful payment is confirmed. Failed or cancelled payments do not publish a photo.

The 24-hour display period starts at the successful payment time verified with the payment provider. Publication follows server confirmation; a delayed confirmation does not restart the clock. There is no waiting list for display, and a homepage place is not guaranteed. You can have one active photo at a time per account. An account cannot hold two places at the same time.

Use a first name or nickname of up to 16 characters. Names and messages can be in any language and are displayed as written, without automatic translation or rewriting. Preview your photo and name before submitting. Small wall photos may shorten the visible name; open a photo to read it in full.

2. Find it in My photo

Each photo has a unique code shown in My photo after publication. Anyone, including visitors who are not signed in, can enter it in Find a photo to reach its current page. A highlighted border marks the photo on the heart wall. The code stays the same after edits, top-ups to an unexpired display and page changes, and is never reused. A top-up payment completed within 24 hours after expiry creates a new display with a new code. It stops finding the photo when its display ends. It does not unlock a protected center photo or grant editing permission.

After your photo is published, My photo shows the photo, recipient, message, total amount and a live 24-hour countdown. Select View my photo to locate its latest page, even when it is not on the homepage.

Use the page number field to visit another page. Your photo’s page updates when it moves; navigating, editing or entering the homepage never resets its countdown. Only the signed-in purchaser linked to the photo can change its content. A viewing password does not grant editing permission.

3. Homepage and other pages

The homepage has 17 regular places and one exclusive center. Regular places are assigned in random spatial order. Once a photo enters the homepage, it keeps its exact position until expiry or removal. Paying more cannot displace it.

When a regular homepage place opens, the highest-total unexpired regular photo outside the homepage fills that vacancy. Earlier original submissions break ties. Multiple vacancies are assigned in random spatial order without moving existing homepage photos. Entering the homepage keeps the photo’s existing deadline.

Every later page has 18 regular places and no exclusive center. After a successful new purchase or top-up, these photos are immediately ranked by cumulative amount, highest first, from left to right and top to bottom. Earlier original submissions break ties. New photos join their ranked position immediately; there is no wait for the hour. The homepage updates automatically and fills open places without a manual refresh. On later pages, photos stay in their displayed positions while you browse. Refresh, change pages or search to load the latest ranking. Expired photos disappear automatically on every page; on later pages, their places stay open until you load the page again. Every photo is removed as soon as its 24-hour countdown ends. Expired photos cannot receive top-ups or enter the homepage. The server updates the remaining ranking after removal; on later pages, you see that ranking when you refresh, change pages or search.

4. Add money and reset the clock

New top-ups require more than 1 hour remaining and are available only for regular photos outside the homepage. The minimum top-up is $2 USD. If a top-up checkout was opened while eligible, payment completed before the photo expires adds to its total and restarts the 24-hour countdown. If payment succeeds within 24 hours after the old display expires, it purchases a new 24-hour display using only this payment. The private copy is scheduled for deletion when that payment window ends. The previous total, photo code and homepage position do not carry over. The new display is subject to the normal ranking and one-photo-per-account rules. A top-up before expiry resets the countdown to 24 hours; it does not add 24 hours to the old deadline.

If your active regular photo is outside the homepage, the right-hand payment panel automatically becomes Add money for that photo. Enter an additional amount of at least $2 USD and confirm the top-up. Once payment succeeds, it is added to your total and your countdown restarts at 24 hours. A failed payment changes neither your amount nor your deadline.

You cannot open a new top-up checkout when 1 hour or less remains. At 00:00:00, the old photo is removed. Homepage photos and center photos cannot be topped up. Eligibility is checked again when the top-up is confirmed. If your photo has moved to the homepage, the Add money option is no longer available.

A higher total improves your priority for the next homepage vacancy, but you must still wait for a place to open. It does not remove someone else’s live photo or guarantee homepage entry before your own photo expires.

5. The center

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6. When time runs out

Photos on every page leave immediately when their 24-hour countdown ends. At removal, direct photo and message links stop working. Cleanup removes the public display’s photo, recipient, message and password verification data. Only an unfinished top-up keeps a private order copy for up to 24 hours after the original photo expires. Payment within that window starts a new display with a new code and only the new payment amount. Successful purchases do not keep an extra backup after expiry. We do not keep a public photo archive. A private recovery copy protects an active display only and is also scheduled for deletion when that display ends. See Privacy for storage and deletion details.

You can remove your photo early from My photo. Upload only content you have permission to share. For purchase conditions, see Terms.

7. Cancellations and refunds

Regular purchases and top-ups are not refundable for a change of mind after service starts, including early removal or not reaching the homepage. Confirmed duplicate or unfulfilled charges are refunded; if we end a valid display early for a reason attributable to us and unrelated to your breach, we refund the undelivered portion. A confirmed refund of an extra duplicate charge does not end the display purchased by the valid payment. Any confirmed refund, whether full or partial, of the payment that purchased the display or an applied top-up ends the entire photo display once verified. The photo is removed even if other linked payments have not been refunded. A refund request alone does not remove the photo. Removal does not automatically refund other payments or limit mandatory consumer remedies. Mandatory consumer rights remain unchanged. Cancellation and refund policy.

You may leave checkout before payment. These are one-time purchases with no automatic renewal.